Free Template
Executive Appointment Press Release Template
Announce a new C-suite hire or board member appointment. Copy and customise the template below.
When to Use This Template
When appointing a new CEO, CFO, CMO, CTO, or notable VP or board director.
Executive Appointment Press Release Template
Replace all [BRACKETED] text with your own information.
[CITY, STATE], [DATE] — [COMPANY NAME] today announced the appointment of [NAME] as [TITLE], effective [DATE / immediately].
[NAME] brings [NUMBER] years of experience in [relevant field], most recently serving as [PREVIOUS TITLE] at [PREVIOUS COMPANY], where [key achievement]. Prior to that, [previous role and company].
"[Quote from existing CEO/Chairman about why this person was hired and what they'll lead]," said [EXISTING EXEC NAME], [Title] of [Company Name].
"[Quote from the new hire about their excitement and what they plan to focus on]," said [NEW HIRE NAME].
[Optional: paragraph on company growth context that motivated the hire]
About [Company Name]
[Boilerplate]
Press Contact:
[Name] | [Email] | [Phone]
Writing Tips for Executive Appointment Releases
- Include the new hire's specific previous experience relevant to the role.
- Explain what business priority drove the hire.
- Include a quote from both the new executive and the hiring executive.
- For C-suite roles, a headshot image URL is expected.
Frequently Asked Questions
Should every new hire get a press release?
Only C-suite and board appointments. Director/VP hires are better suited to LinkedIn announcements unless the hire is particularly notable (e.g., poaching a high-profile executive from a competitor or major company).
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